The beauty industry is fast moving with new products, new ideas, and new services constantly coming onto the market place. That makes it a highly competitive industry with beauty brands and products battling it out to become the next ‘must-have’.
So what does it take to make your beauty product stand out on the shelf?
It’s about making sure the right journalists, editors and bloggers get to touch it, smell it, and use your product or service. So not only do they write about it, they become real fans too.
As an experienced beauty PR expert, I know the workings of the beauty media inside out and what it takes to get coverage in glossy magazines, influential beauty blogs, the national press and their weekend supplements, plus TV and radio.
I have great relationships with the top beauty and lifestyle journalists, as well as beauty bloggers and celebrities. And I know how to write a story about a product that creates a buzz.
It’s why my beauty PR clients regularly feature in the likes of Cosmopolitan, Marie Claire, Red, Elle, Vogue, Vanity Fair, The Sunday Times’ Style and The Mail on Sunday’s YOU magazine, and international newspapers, online and broadcast media such as ITV This Morning and Channel 4 Sunday Brunch.
Call me now on 020 8274 0807 to discuss how my B2B and B2C beauty PR services can help your business.