Paul Hitchens, branding guru and co-author of ‘Create the Perfect Brand’ explains to business bible Management Today how to build a brand on a budget.
‘Create the Perfect Brand – Teach Yourself’ is the new book from Verve’s founders Julia and Paul Hitchens. It is published by Hodder Education and is now available from Amazon, WHSmith, Waterstones, Tesco’s and in over 20 countries worldwide.
Surrey-based branding consultancy Verve enlisted the help of London PR firm PR Superstar to promote their new book in national business press.







