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Fitness PR client Evolution of Man makes headlines in today’s London business daily City AM.
They have created the ‘Warrior Workout’ to help out of shape desk-bound guys go from ‘zero to hero’ using unconventional exercise equipment, including beer kegs, sleds, tractor tyres, and sledgehammers.
Alex Harris, Fitness Editor for Men’s Health, is training four times a week with London fitness company Evolution of Man, thanks to public relations agency PR Superstar.
Alex will document his workout regime on social media including Twitter where he has described Evolution of Man Founder Tim Walker as “the amazing trainer who has been kicking my sorry arse lately,” on menshealth.co.uk and in the magazine, which is the best-selling men’s magazine in the UK.
The glamorous ES magazine is the first to review London fitness company Evolution of Man, thanks to PR Superstar.
Evening Standard writer Joshi Herrmann says in today’s edition of the luxury magazine that their ‘Warrior Workout’ regime “offers chubby City boys the chance of an enviable bod in 12-weeks.”
Model and Frank Lampard’s ex-fiancee, Elen Rives, is in training for this year’s London Marathon, after PR Superstar teamed her up with our fitness client One Element.
The Daily Mail reports on Elen’s preparation for the world-famous race around the capital’s streets on April 17.
PR Superstar first brought together Elen and London outdoor fitness company, One Element, last year to get her in shape for her first London Marathon, which she successfully completed after just 12 weeks training. Hear Elen talk about her first marathon here.
