Posts Tagged ‘RTE’

Celebrity Endorsement for Irish Salt Cave

Much-loved Irish star Adele King tells RTE1’s flagship TV talk show, The Saturday Night Show, how Ireland’s first ’salt cave’ helped put her on the road to recovery, after an asthma attack that nearly killed her.

The hi-tech and therapeutic ‘salt cave’ in Maynooth, County Kildare, offers salt therapy to help treat people suffering with asthma and allergies.

The stage star, aka Twink, was rushed to hospital last spring following her near-death experience, with her condition at the time described as ‘very sick.’

After urgent treatment and her subsequent release from hospital, Adele underwent salt therapy sessions at the Salt Cave Climatherapy Clinic in Maynooth – arranged by PR Superstar – to help ease her asthmatic condition.

Healthcare PR Client on Irish Radio

Leading broadcaster RTE – the Irish equivalent of the BBC – visits the country’s first ’salt cave’ near Dublin today to try out the headline-grabbing healthcare clinic for themselves. 

Its GP owner and Hungarian entrepreneur Tamas Bakonyi will be interviewed, along with patients, for RTE’s Derek Mooney Show, one of Ireland’s most listened to radio shows. It will be broadcast on Tuesday June 1st.

London’s PR Superstar is a healthcare PR specialist – our healthcare public relations campaign for the Salt Cave Climatherapy Clinic, near Dublin, has resulted in high-profile media coverage in 9 national newspapers in Ireland, as well as multiple TV and radio coverage.

The now-famous Irish ’salt cave’ also features in Dublin’s regional paper, The Evening Herald, where writers discover that there is more than a grain of truth to claims that inhaling salt can improve health and well-being.