Posts Tagged ‘The London Evening Standard’

PR Superstar Client Puts ES to the Test!

The London Evening Standard’s Features Writer Felix Lloyd is given just 12 days to roll back the years – by PR Superstar fitness client One Element.

Read all about how intrepid Felix got on here in today’s The London Evening Standard.

PR Superstar is also working with the likes of Harper’s Bazaar, Vogue, Marie Claire, Men’s Health, The Daily Telegraph and The Sun to arrange media coverage after our high-profile fitness public relations campaign for One Element caught the eye of top journalists and Editors.

One Element are also featured in London’s daily business paper City AM.

Former KGB Spy Buys Independent for £1

Russian billionaire and former KGB spy Alexander Lebedev today bought the loss-making Independent and Independent on Sunday newspapers for a nominal £1.

Mr Lebedev bought the national titles from Irish company Independent News & Media (INM) for the same amount that he paid for The London Evening Standard last year.

His 29-year-old son, Evgeny, will become Chairman and sole owner of Independent Print Limited (IPL), making him the youngest national newspaper owner in 116 years.

The Lebedevs have vowed to “inject new energy and impetus” into the titles, launched in 1986 and 1990 respectively.

From a daily circulation high of 400,000 in the late 80s, sales of the Independent paper have dropped to less than 190,000 a day.

Read the full story in journalist bible Press Gazette.

Beauty PR Success for Cherry Woods

  

Celebrity beauty guru and PR Superstar client Cherry Woods gets a glowing review of her luxurious facials in tonight’s The London Evening Standard.

“I did feel in fine fettle for the rest of the day,” writes ES Features Writer Felicity Lloyd.

Read The London Evening Standard review here.

Society magazine Tatler contacted PR Superstar on the same day keen to write a feature on Cherry, following our high-profile beauty and luxury PR campaign with the regional and national media, which has so far gained coverage in the likes of Vogue, Elle, Cosmo, Marie Claire and Country Living.

To find out more about PR Superstar’s beauty PR or luxury PR services contact us on 020 8274 0807 or click here and here.

PR Tactic: Using Product Reviews
to Get You News!

The likes of Madonna, P Diddy and other A-Listers wouldn’t be without them…with it being New Year and many of us having resolutions to shape up and work out, PR Superstar invited London journalists to put a celebrity personal fitness training company to the test and see exactly why they’re a must-have for the rich and famous.

So far, our client One Element is busy putting journalists from The London Evening Standard and Radio Jackie through their paces with regular sessions; The London Metro have contacted us and are keen to try it out too, following our fitness PR campaign. We’ll feature their reviews here!

Offering journalists a trial of your products and services is a great way to get publicity for your business and if they’re impressed, they could become good contacts for future stories too. Journalists are also influential and well-connected and can help spread positive word of mouth about you among a wide circle of people!

PR Superstar is a London-based b2b and b2c public relations company, with clients in Surrey, London, UK-wide and internationally – contact us on 020 8274 0807 or e-mail hello@prsuperstar.co.uk

More Editor Praise for
PR Superstar Healthcare Client

Ever the enthusiast for a natural remedy, Wahanda - named by Elle as one of the best health and beauty websites – visited London’s ’salt cave,’ as PR Superstar’s healthcare public relations campaign continues.

Well-being magazine’s Editor describes her ’salt therapy’ experience in January’s edition.

And positive coverage continues as the UK’s top-selling health magazine Zest, Health and Fitness magazine and Dive, the UK’s biggest-selling diving magazine, carry features on Britain’s most famous ‘cave.’

The London Evening Standard, meanwhile, reports on the ’salt cave’ owners opening their second ’salt cave’ in Marylebone, due to the phenomenal success of the UK’s first ‘cave’ in Wandsworth, which has attracted more than 1,000 clients in its first year of business, following a PR Superstar PR campaign.