PR Tactic: Using Product Reviews
to Get You News!

The likes of Madonna, P Diddy and other A-Listers wouldn’t be without them…with it being New Year and many of us having resolutions to shape up and work out, PR Superstar invited London journalists to put a celebrity personal fitness training company to the test and see exactly why they’re a must-have for the rich and famous.

So far, our client One Element is busy putting journalists from The London Evening Standard and Radio Jackie through their paces with regular sessions; The London Metro have contacted us and are keen to try it out too, following our fitness PR campaign. We’ll feature their reviews here!

Offering journalists a trial of your products and services is a great way to get publicity for your business and if they’re impressed, they could become good contacts for future stories too. Journalists are also influential and well-connected and can help spread positive word of mouth about you among a wide circle of people!

PR Superstar is a London-based b2b and b2c public relations company, with clients in Surrey, London, UK-wide and internationally – contact us on 020 8274 0807 or e-mail hello@prsuperstar.co.uk

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