Luxury brands need to be seen in the right places including the top luxury and lifestyle magazines and newspaper columns.
Whatever luxury product, or service you offer – travel, beauty, hotels, clothes, restaurants, or food – the luxury sector is extremely competitive. But a clever, highly targeted luxury PR campaign can give you the competitive edge. By creating an interesting angle about a new, or existing service; or pitching a product as being the ‘next big thing’; or creating a buzz about a new, or current venue, your luxury brand can go from so-so to must-have before you can say gold credit card.
Luxury brands cover a whole range of products and services. But they all have one thing in common: the need to tell stories in a compelling and honest way to an educated, discerning and demanding audience.
Stories about performance and design. About legacy and heritage. About longevity and quality. When these stories are told through innovative and creative PR campaigns, they help distinguish you from the competition, and increase brand loyalty, grow sales, and attract investment.
As an experienced luxury PR agent, I have an enviable roster of media contacts that work across lifestyle and luxury publications, newspapers and broadcast media. And I understand exactly what they’re looking for. It’s why my clients achieve coverage in The FT, GQ, Esquire, Tatler, Harper’s Bazaar, BA High Life, The Times, The New York Times and The Wall Street Journal Europe, as well as featuring on TV, radio, and influential luxury blogs.
Call me now on 020 8274 0807 to discuss how my luxury PR services can help your brand.